Get Professional Content Provided for You

Written by Bobby Freiler Monday, 21 March 2011 05:48

A review of the sites that get the most love from the search engine gods reveals that high quality, frequently updated content serves them best. Running company operations is a daunting task that does not leave much time for writing the content that is necessary to keep a site indexed high in the rankings and drive traffic to the site.

A review of the sites that get the most love from the search engine gods reveals that high quality, frequently updated content serves them best. Running company operations is a daunting task that does not leave much time for writing the content that is necessary to keep a site indexed high in the rankings and drive traffic to the site.

Choosing custom content or pre-prepared articles

Article databases have content already written and ready for purchase. Sorting through to the category or topic you need is relatively easy, and there are different types of licenses available for distribution:

The article can be posted on a website or printed unedited and unmodified under a Use License.

Unique licenses allow the business owner to use the article exclusively. Modifications and edits are not allowed, but no other sites may use it.

Purchasing with Full rights gives exclusive ownership of the content, allows for edits and changes and the owner can use it how he sees fit.

Why sites like Constant Content work for some:

Without a waiting period you can keep your site's content updated frequently.

You can purchase articles from one author that are prewritten, have a distinct style and voice and provides consistent tone in the content. This makes it easier to use the articles over time in one site.

Interaction with authors and SEO writers is possible through a copy writing or content providing company. Ensure the company provides the level of quality written content you need. Carefully review author profiles and resumes; look at the pay scale for content writers. If the site allows registration for authors that are not fluent English speakers, the language and terminology in your articles may reflect that. Pay scales that begin lower than industry averages may indicate lower standards for content. Some of the better-known content services companies are:

Textbroker - One of the more popular companies; there is a third-party plug-in that links your Textbroker account to a WordPress blog.

Writer Access - Profiles for authors are easy to browse and categorized by specialization, favorite authors are identified on a love list.

eCopywriters - Crowdsourcing allows you to select the best fitting work for your needs.

You may find it easier to identify a private individual to provide all of your search engine optimized content. Negotiate fees with an author that has high quality samples, understands the fluctuations in search engine indexing and is willing to handle at least one rewrite without an additional fee.