Why A Lot Of Affiliate Marketing Attempts Fail And How To Avoid The Same Pitfalls: Part 2

Last Updated on Friday, 18 February 2011 12:41 Written by Paul Rawnsley Tuesday, 15 February 2011 17:20

Right, carrying on from my last piece, you have constructed your affiliate marketing shop, signed up for stacks of presuming plans, chosen the links of sellers whose products fall into your niche market and placed them on your pages. You have selected the keywords for your site, put them into the header that describes your site, what it does and what it offers. Those are the initial 3 parts of SEO accomplished and you are ready for the main one, the off site promotion.

Right, carrying on from my last piece, you have constructed your affiliate marketing shop, signed up for stacks of presuming plans, chosen the links of sellers whose products fall into your niche market and placed them on your pages. You have selected the keywords for your site, put them into the header that describes your site, what it does and what it offers. Those are the initial 3 parts of SEO accomplished and you are ready for the main one, the off site promotion.

To that point, as we left it last time, you've been through the tiresome task of having your site entered on hundreds of internet business directories. At least you only have to do it once. But these will only be of importance to the search engines for a relatively short period, though they will continue to use them but what Google, Yahoo and the gang really want is to unearth fresh links in different locations and that entails keeping links fresh. To do this you can use social networks for search engine optimisation use. First, register an id with Twitter using your web domain name as full name and Twitter name, or something approximate if they have been taken. For instance, my affiliate marketing shop is internetfishingshop.com so I have a twitter name of '@internetfishing' and full name 'Internetfishing Shop'. Look for people (I just searched on 'fishing' which unearthed plenty) that fall into your niche area and follow them, and some will follow you in return. And then, at least once a day, tweet a message which includes a link to your website. Something like "Get the finest XXX products in the world at http:// your site address here" (you must include the http://) and that will put a link which the robots will read and make a note that it is up to date and when they follow it to find your site which will register that it is still current.

Also, make a Facebook page for your site, and link the Twitter app to link it so that it also shows the Twitter messages and links as well.

Now, as your website is in the field of affiliate marketing, you want some suitable shoppers to go to it, so join some forums that are complimentary with your niche marketplace. Join in some of the chat so that your username gets known. And then, after a while mention a note that you found something really superb as a result of going to your site and leave a link. Also, investigate Usenet, though these are slipping from favour but still, write a message with your link in and post it in loads of newsgroups. Somebody may spot it, follow it, like it, bookmark it and be a constant visitor. All of this is great, effective search engine optimisation and will target search engine robots and potential clients equally. But it won't get you far up the search engine rankings.

The next element of search engine optimisation which is going to make the biggest difference in lifting your affiliate marketing website up the search engine results table is, naturally the hardest and most labour intensive part of search engine optimisation. It is also the most controversial which is why it is going to take up all of the 3rd article of this little series of monograms all by itself, but it is the most effective and, if you want your site visited by loads of shoppers, it's the one you need to work to do properly.

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